{"id":537,"date":"2019-08-22T12:39:27","date_gmt":"2019-08-22T16:39:27","guid":{"rendered":"https:\/\/foodandfarming.info\/?p=537"},"modified":"2021-07-21T10:47:17","modified_gmt":"2021-07-21T14:47:17","slug":"rds-health-and-nutrition-writers-and-bloggers-join-affs-third-facts-not-fears-produce-safety-tour","status":"publish","type":"post","link":"https:\/\/foodandfarming.info\/rds-health-and-nutrition-writers-and-bloggers-join-affs-third-facts-not-fears-produce-safety-tour\/","title":{"rendered":"RDs, Health and Nutrition Writers and Bloggers Join AFF\u2019s Third \u201cFacts, Not Fears\u201d Produce Safety Tour"},"content":{"rendered":"\r\n<p><strong>For Immediate Release<\/strong><\/p>\r\n\r\n\r\n\r\n<p><strong>Contact:<\/strong>\u00a0Teresa Thorne (831) 786-1666<\/p>\r\n\r\n\r\n\r\n<p>The Alliance for Food and Farming (AFF), in conjunction with\u00a0<a href=\"https:\/\/www.markon.com\/\">Markon Cooperative<\/a>, hosted its third \u201cFacts, Not Fears\u201d Produce Safety Media Tour for registered dietitians, health and nutrition writers and bloggers on August 19, 20 and 21 in the Salinas Valley. Tour participants visited fruit and vegetable fields as well as engaged with farmers, chefs and scientists with expertise in nutrition and food safety during the three-day event.<\/p>\r\n\r\n\r\n\r\n<p>\u201cIt was another great group and we shared many meaningful conversations and dialogue,\u201d says Tim York, Markon President and AFF Management Board Chair.\u00a0 \u201cOur goal is to provide our guests with a firsthand look at farming and how we strive to provide safe and healthy foods for consumers.\u00a0 But, all of us walk away learning so much from our tour guests, including how we can communicate better with consumers about produce safety.\u201d<\/p>\r\n\r\n\r\n\r\n<p>\u201cThe opportunity to build one-on-one relationships with these influencers is so important.\u00a0 Our tour guests have a direct connection to consumers so their efforts to share information about farming and food safety are always impactful,\u201d says Teresa Thorne, AFF Executive Director.\u00a0 \u201cWe want to thank our tour partner, Markon, for making this experience possible, as well as the farmers and scientists who provided information and perspectives,\u201d Thorne says.<\/p>\r\n\r\n\r\n\r\n<p>In addition to the farm tours, the AFF and Markon facilitated a Roundtable discussion where tour guests were joined by farmers and farming companies, scientists, chefs and trade groups for a free-flowing discussion that encompassed food safety, organic and conventional farming practices, produce consumption, food waste, pesticide use, food safety regulations and consumer outreach.\u00a0\u201cNothing is off the table during this discussion and everyone is encouraged to ask questions, provide their perspective, agree or disagree,\u201d York says.\u00a0 \u201cThis has become among the most popular components of the tour for everyone involved,\u201d York says.<\/p>\r\n\r\n\r\n\r\n<p>The eight RDs, writers and bloggers involved in the tour provide content and articles to media outlets including, Washington Post, Today\u2019s Dietitian, Shape Magazine, U.S. News and World Report, Dr. Oz, Sirius XM\u2019s Dr. Radio program, CNN, Huffington Post, Buzzfeed, Glamour, Health Magazine,\u00a0 LA Times and Prevention, among others.\u00a0The tour participants\u2019 social media properties also reach thousands of followers each day.<\/p>\r\n\r\n\r\n\r\n<p>\u201cWe have seen the benefits of engagement and sharing of AFF social content by these influencers over the last couple years,\u201d York says. \u201cWe strongly believe their efforts in mainstream and social media has contributed to a recent and steady decline in one-sided coverage of the annual release of the \u2018dirty dozen\u2019 list,\u2019\u201d York says.<\/p>\r\n\r\n\r\n\r\n<p>The \u201cdirty dozen\u201d list recommends avoidance of popular and healthy produce items based upon\u00a0<a href=\"https:\/\/www.safefruitsandveggies.com\/studies\/ournal-of-toxicology-dietary-exposure-to-pesticide-residues-from-commodities-alleged-to-contain-the-highest-contamination-levels\/\">scientifically unsupportable claims<\/a>\u00a0about pesticide residue levels.\u00a0 When the AFF began its Safe Fruits and Veggies campaign in 2010 to counter inaccurate produce safety messaging, the \u201cdirty dozen\u201d list enjoyed widespread coverage each year in major newspapers, national news broadcasts and online news outlets.\u00a0 \u201cSince 2010, overall coverage of the list release has declined significantly and now only 25% of the coverage is one-sided,\u201d Thorne says.<\/p>\r\n\r\n\r\n\r\n<p>The goal of the AFF is to provide science-based food safety information about organic and conventional produce so that facts, not fears, can guide consumers\u2019 shopping choices.\u00a0 The cornerstone of the AFF\u2019s outreach efforts is the newly updated \u00a0<a href=\"https:\/\/safefruitsandveggies.com\/\">safefruitsandveggies.com\u00a0<\/a>website, which includes information about farming, nutrition, health, toxicology and risk analysis for consumers, media and nutritionists and dietitians.<\/p>\r\n\r\n\r\n\r\n<p>\u201cWe want to extend our sincere thanks to all of our guests for joining us and sharing their insights and suggestions on how we can all continue to work together to reassure consumers about the safety of produce,\u201d York says.<\/p>\r\n\r\n\r\n\r\n<p>\u201cWe also extend our appreciation and thanks to the California Strawberry Commission, California Giant Berry Farms, First Fruits Marketing, Florida Fruit and Vegetable Association and the Produce Marketing Association for their sponsorship and participation in the AFF\u2019s 2019 tour,\u201d Thorne concludes.<\/p>\r\n\r\n\r\n\r\n<p>-end-<\/p>\r\n\r\n\r\n\r\n<p><em>The Alliance for Food and Farming is a non-profit organization formed in 1989 which represents organic and conventional farmers and farms of all sizes. \u00a0Alliance contributors are limited to farmers of fruits and vegetables, companies that sell, market or ship fruits and vegetables or organizations that represent produce farmers. \u00a0Our mission is to deliver<\/em>\u00a0<em>credible information about the safety of fruits and vegetables.\u00a0<\/em><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>The Alliance for Food and Farming (AFF), in conjunction with\u00a0Markon Cooperative, hosted its third \u201cFacts, Not Fears\u201d Produce Safety Media Tour for registered dietitians, health and nutrition writers and bloggers on August 19, 20 and 21 in the Salinas Valley. Tour participants visited fruit and vegetable fields as well as engaged with farmers, chefs and scientists with expertise in nutrition and food safety during the three-day event.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-537","post","type-post","status-publish","format-standard","hentry","category-news-and-press-releases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>RDs, Health and Nutrition Writers and Bloggers Join AFF\u2019s Third \u201cFacts, Not Fears\u201d Produce Safety Tour - The Alliance for Food and Farming<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/foodandfarming.info\/rds-health-and-nutrition-writers-and-bloggers-join-affs-third-facts-not-fears-produce-safety-tour\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RDs, Health and Nutrition Writers and Bloggers Join AFF\u2019s Third \u201cFacts, Not Fears\u201d Produce Safety Tour - The Alliance for Food and Farming\" \/>\n<meta property=\"og:description\" content=\"The Alliance for Food and Farming (AFF), in conjunction with\u00a0Markon Cooperative, hosted its third \u201cFacts, Not Fears\u201d Produce Safety Media Tour for registered dietitians, health and nutrition writers and bloggers on August 19, 20 and 21 in the Salinas Valley. 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